t-music videozona: Unlimited mobile music

• Customers can play 100 videos on their mobiles free of charge
• An easy way of ordering ringtones, Caller Tunes, wallpapers or CDs by popular artists

Prague, 15 November 2005 - Starting today, music fans can enjoy videos and songs by their favourite artists anytime and anywhere. A hundred hits of different genres are prepared for them in the t-music videozona mobile application. The service, which was officially introduced at the Invex trade fair, has been made accessible to customers today. 

As of 15 November, customers can choose from 100 videos. In the t-music videozona application, anyone can easily find and choose their favourite artist, including, for example, Chinaski and their current no. 1 hit Tabáček. For each recording, it is possible to play an audio or video version and view a text description. In addition, users have the unique possibility to directly order polyphonic ringtones for their mobile phones.

The t-music videozona application, which in the first phase is intended for mobile phones with the Symbian system, can be found at www.t-music.cz in the videozona section, where it is downloadable free of charge. The application can also be ordered via a SMS sent to 5005.

Customers using EDGE-enabled phones such as Nokia 6630, 6681 or 9300 can look forward to high-quality videos. For those using GPRS access, there are audio recordings; those can be played for example on Sony Ericsson P800, Siemens SX1 or Nokia 7650. All necessary information on how to enjoy music without any limitations can be found on the t-music website in the videozona section.

In addition, at www.t-music.cz, a "tasting" has been prepared of all features and content offered by t-music videozona. Visitors to the web can find there a list of all videos and can play a 30-second demo of each of them. The demo is supplemented with a range of ringtones, Caller Tunes, pictures, etc. related to the given recording.

The t-music videozona music portal uses the multimedia platform VIZGOTM developed by U-Turn Media Group. VIZGO is compatible with all UMTS networks, and thus guarantees the delivery of high-quality audio and video recordings to T-Mobile customers. "T-Mobile customers now have a fast and reliable access to music and live TV broadcasting in a unique form and quality at any time," says Jan Obrman, U-Turn Media Group's CEO.

The internet version of t-music videozona has been created by FG Forrest, which has also designed the entire www.t-music.cz as well. Thirty-second demos of videos are now available on the internet. Each visitor to the website can play them in two video recording qualities and also in an audio version.

The offer of videos at t-music videozona will continue to be extended. In the "Novinky" ("New") section at www.t-music.cz, all users will find regularly updated new videos and at www.t-zones.cz they will obtain information on the enhancements and improvements to the mobile application.

Technology partners of the project:

U-Turn was founded in Prague in 2001. At present, it is one of the world's first companies to provide transmission of high-quality video content to mobile phones. U-Turn operates applications in more than 15 countries and has its regional representations in Europe, USA, Hong Kong and Australia. Among U-Turn's customers are TV stations such as Polish TVP, Indian ZeeTV or the US-based WISC.

Contact for journalists:
Toby Downes - PR & Marketing Manager
tel.: 226 003 445
mobile: 774 100 272
fax: 226 003 402
e-mail: downes@u-turnmediagroup.com
www.u-turnmediagroup.com

FG Forrest, a. s. has been providing comprehensive solutions for electronic media since 1996 - from monitoring and analyses, design, implementation and administration of internet solutions, to online marketing. In its work, it uses the latest trends in creative technologies, which have been appreciated by clients such as E.ON Česká republika, the Office of the President of the Czech Republic, the Kooperativa insurance company, Komerční banka, McDonald's, T-Mobile.

T-Mobile Czech Republic, a member of the international telecommunications group Deutsche Telekom, has almost 6.2 million customers, the number-one operator in the Czech market. T-Mobile is an integrated operator: in addition to telecommunications services, it offers comprehensive ICT solutions not only for companies, but also for other organizations and individuals. It provides outstanding services in the high-speed network, which was proved repeatedly by benchmark testing performed by umlaut (former P3) with Best-in-Test seal.

T-Mobile Czech Republic places emphasis on taking a responsible approach to the environment and society. It adheres to fair business practices, helps beneficial applications and services to see the light of day, supports non-profit organizations, small businesses and individuals, and lends a helping hand whenever crisis situations arise. The company’s employees serve as volunteers in many places across the entire Czech Republic.

More information about the company is available at www.t-mobile.cz, www.t-press.cz (the portal for journalists) and www.t-mobile.cz/pomahame (information on the company’s CSR activities).

Contact details of the press unit: press@t-press.cz.