T-Mobile is launching the new Mých5 tariff

• T-Mobile is launching the new Mých5 tariff
• Favorable calling to your five favorite people
• A special application won't let you forget your friends
• The per-minute price starts at CZK 2.98 incl. VAT; SMS for CZK 0.60 to all networks

Prague, 16 October 2007 - If you have ever forgotten to call your best friend on his or her birthday or other special occasion, you know the embarrassment that can cause. With T-Mobile's new Mých5 tariff plan, you will have your favorite people easily within reach, so you'll never again have to say "sorry, I forgot".  You can have up to five friends listed on your phone's display and communicate with them at more favorable rates than ever before, no matter which Czech network they use.

For calls made to their five favorite numbers, contract customers will pay CZK 2.98/min. incl. VAT and Twist customers will pay CZK 3.50 incl. VAT. SMS are charged at CZK 0.60 and CZK 1.50 each, respectively (including VAT). A special application is pre-installed on eight types of Samsung, Nokia and Sony Ericsson mobile phones, but the tariff plan itself may also be used by customers with other types of phones. New as well as existing contract customers can activate Mých5 starting 21 October 2007. Prepaid Twist cards with the Mých5 plan will be available from 1 November 2007. 

"Our research confirms that each of us most often communicates with a small group of people, which forms a close social network," comments Jiří Dvorjančanský on the new service. "Two-thirds of all calls are made to a maximum of five numbers. Mých5 thus offers the possibility to strengthen these primary social relationships and helps you keep in touch with the people who matter most in your life."

More than an item in the phonebook
The new service does not only offer calls to five primary numbers at favorable rates. Mých5 also includes a special application which lets you have up to five photos or icons that represent your five favorite people directly on your phone's display, thus enabling one-touch calling.

The Mých5 application helps to maintain relationships by enabling the personalization of the five numbers and illustrating them on the phone's display. The numbers can be personalized with photos or downloadable icons. You can thus fully adjust the service to your needs and taste.

Graphic icons can be obtained directly in Mých5-enabled handsets or downloaded from t-zones. There is something for everybody - athletes, rastafarians, punk rockers and animal lovers. You can choose from 80 icons at www.t-zones.cz from 1 November, which are available free of charge until the end of the year.

For each of the selected numbers there is a graphic icon providing a short overview of various information, such as the date and time of the last outgoing or incoming call, indication of unread SMS and missed calls, etc. Specific details depend on the given type of phone.

Currently, the application is enabled by the following phones: Samsung (E250, E740, D900i) and Nokia (2760, 2630, 3110, 6300). The portfolio of Mých5-enabled handsets will be further extended. However, the tariff plan itself can be used with any type of phone.

Tariff plans for everybody, favorable calls to any network
Mých5 can be activated by contract customers, as well as by Twist users. They can simply choose the five numbers on any Czech network (mobile and fixed-line) they call most often, and all calls and text messages to these numbers will be charged at favorable rates.

Twist users will be charged CZK 3.50/min. incl. VAT for calls to their five favorite numbers and CZK 7.00/min. incl. VAT for calls to other numbers. Text messages to the five numbers cost CZK 1.50 and CZK 3.50 to other numbers (the prices include VAT).

Contract customers will be charged CZK 2.98/min. incl. VAT for calls to their five favorite numbers and only CZK 0.60 for a text message sent to any of those five numbers. They will pay CZK 6.55 incl. VAT for calls and CZK 1.79 incl. VAT for text messages to other numbers. Contract customers can choose between the standard credit plan and its HIT variant.

Mých5 can also be activated by existing T-Mobile customers, regardless of whether they use Twist or a T‑Mobile tariff plan.

Twist users

Mých5 Twist plan	To five selected numbers	To other numbers
Price per minute	3.50	7.00
Price per SMS	1.50	3.50

Contract customers

Mých5 tariff plan		Mých5 Standard/HIT
		To five selected numbers	To other numbers
Monthly fee/cedit	excl. VAT	350.00
	incl. VAT	416.50
Total credit within the plan	excl. VAT	350.00/420.00
	incl. VAT	416.50/499.80
Price per minute	excl. VAT	2.50	5.50
	incl. VAT	2.98	6.55
Price per SMS	excl. VAT	0.50	1.50
	incl. VAT	0.60	1.79

Note: Calls are billed on a 60+30 basis. The prices are in CZK.

Setup of favorite numbers
Favorite numbers can be set up in several ways. The easiest way is to set up the numbers directly in the phone using the Mých5 application, which also enables the administration of photos and icons. You can also set up or change the numbers at www.t-mobile.cz under My T-Mobile, by calling the Customer Centre, or by sending an administration SMS to 4603.

If you enter a wrong number by mistake, you can correct it within a five-minute verification time.

No fee is charged for the basic setup of five numbers. You can also set up fewer than five numbers and add the remaining numbers later. In each calendar month, you can make five changes in the number setup free of charge.

For more information on Mých5, please visit www.t-mobile.cz and www.mych5.cz.

T-Mobile Czech Republic, a member of the international telecommunications group Deutsche Telekom, has almost 6.2 million customers, the number-one operator in the Czech market. T-Mobile is an integrated operator: in addition to telecommunications services, it offers comprehensive ICT solutions not only for companies, but also for other organizations and individuals. It provides outstanding services in the high-speed network, which was proved repeatedly by benchmark testing performed by umlaut (former P3) with Best-in-Test seal.

T-Mobile Czech Republic places emphasis on taking a responsible approach to the environment and society. It adheres to fair business practices, helps beneficial applications and services to see the light of day, supports non-profit organizations, small businesses and individuals, and lends a helping hand whenever crisis situations arise. The company’s employees serve as volunteers in many places across the entire Czech Republic.

More information about the company is available at www.t-mobile.cz, www.t-press.cz (the portal for journalists) and www.t-mobile.cz/pomahame (information on the company’s CSR activities).

Contact details of the press unit: press@t-press.cz.