T-MOBILE IS A PARTNER OF KRYŠTOF CAMPS

The operator is a partner of open-air festivals headlined by one of the most popular Czech bands
All-day entertainment with concerts and an accompanying program staged by Kryštof
T-Mobile will build a village featuring a number of entertainment and sports activities

Prague, 26 March 2014 – T-Mobile has announced its partnership with Kryštof Camps, open-air music festivals headlined by the Czech band Kryštof. Within its presentation, the operator will prepare a number of entertainment and sports activities for visitors of these non-traditional events.

“T-Mobile has focused on supporting music and sports for a number of years. This year, we have started to motivate our customers to participate directly in sports activities,” says říká Markéta Vychytilová, Head of Sponsoring at T-Mobile, adding: “The concept of the sports village within Kryštof Camps will very nicely link both of these areas.”

Kryštof, one of the Czech Republic’s most successful bands, will head to seven natural amphitheatres across the country during the summer with its Kryštof Camps concept. These open-air festivals will offer all-day entertainment centred around the concerts. Naturally, the highlights will be the performances of the key acts (which will take various forms, including storytelling and simple chatting). The music program will nevertheless also include concerts by the legendary Czech band Mňága a Žďorp, hitmaker Michal Hrůza and other artists.

For the seventh year in a row, the operator is a partner of the Rock for People festival. In autumn, music fans can look forward to the fourth edition of the t-music Back to School travelling open-air festival organised on the occasion of the beginning of a new academic year.

More information about Kryštof Camps is available at www.krystofkemp.cz. For more information about T-Mobile’s music-related activities, please visit the t-music.cz portal.

T-Mobile Czech Republic, a member of the international telecommunications group Deutsche Telekom, has almost 6.2 million customers, the number-one operator in the Czech market. T-Mobile is an integrated operator: in addition to telecommunications services, it offers comprehensive ICT solutions not only for companies, but also for other organizations and individuals. It provides outstanding services in the high-speed network, which was proved repeatedly by benchmark testing performed by umlaut (former P3) with Best-in-Test seal.

T-Mobile Czech Republic places emphasis on taking a responsible approach to the environment and society. It adheres to fair business practices, helps beneficial applications and services to see the light of day, supports non-profit organizations, small businesses and individuals, and lends a helping hand whenever crisis situations arise. The company’s employees serve as volunteers in many places across the entire Czech Republic.

More information about the company is available at www.t-mobile.cz, www.t-press.cz (the portal for journalists) and www.t-mobile.cz/pomahame (information on the company’s CSR activities).

Contact details of the press unit: press@t-press.cz.