Mobile erotica

• One percent of T-Mobile customers make acquaintances via mobile phone
• One customer in three thousand searches for an erotic club every week
• The Playboy Bikini 2006 competition starts on 1 July

Prague, 26. June 2006 - Almost one percent of T-Mobile customers want to make acquaintances via the t-zones WAP portal. One customer in three thousand uses a mobile phone to search for the nearest erotic club three to four times a month. Nearly one percent of customers monthly use the "virtual" erotic services at t-zones. Popular services also include SMS services such as erotic jokes and Kama Sutra tips, as well as MMS erotic channels with pictures.

"Erotic themes rank among the most demanded on the internet, and modern mobile handsets with big colour displays and EDGE support have radically raised the interest. The greatest boom can be seen in erotic videos," says Michal Nemec, Vice President Mobile Portal and Content Services at T-Mobile.

The survey has also showed that one third of the customers using MMS Info with erotic themes are regular subscribers to the service. The most popular MMS channel is Kama Sutra, followed by erotic stars and lesbian love images. At the end of the unchanging spectrum are erotic stories. At t-zones, visitors clearly prefer traditional soft erotic topics such as blondes, brunettes and lesbians. The most popular Downloads are the Penthouse magazine content and erotic stars. Rather surprisingly, animated erotic pictures placed third, surpassing the popularity of blondes and brunettes.

Erotic competitions at t-zones are also very popular, with the summer competition taking the lead - last year, it attracted about twenty thousand visitors. In this year's contest called Playboy Bikini 2006, twelve selected models will take part, each presenting five swimsuits. The Playboy Bikini 2006 competition for the most beautiful girl will run from 1 July to 31 August 2006. In addition, four accompanying contests will take place during the summer: for the most beautiful breasts (3 - 16 July), for the sexiest bottom (17 - 30 July), for the best video (31 July - 13 August) and for the sexiest legs (14 - 27 August). The voting visitors to the competition's website can win attractive prizes, such as an evening for two in a men's club, a subscription to Playboy magazine, T-shirts with the competition's logo and VIP tickets to the Playboy December party. The competition will be available from 1 July at t-zones in your handset under News, or you can type wap.bikini.cz in your WAP browser. For more information on the competition, you can also go to www.t-zones.cz/bikini.

Twitter

Facebook

Share:

T-Mobile Czech Republic, a member of the international telecommunications group Deutsche Telekom, has almost 6.2 million customers, the number-one operator in the Czech market. T-Mobile is an integrated operator: in addition to telecommunications services, it offers comprehensive ICT solutions not only for companies, but also for other organizations and individuals. It provides outstanding services in the high-speed network, which was proved repeatedly by benchmark testing performed by umlaut (former P3) with Best-in-Test seal.

T-Mobile Czech Republic places emphasis on taking a responsible approach to the environment and society. It adheres to fair business practices, helps beneficial applications and services to see the light of day, supports non-profit organizations, small businesses and individuals, and lends a helping hand whenever crisis situations arise. The company’s employees serve as volunteers in many places across the entire Czech Republic.

More information about the company is available at www.t-mobile.cz, www.t-press.cz (the portal for journalists) and www.t-mobile.cz/pomahame (information on the company’s CSR activities).

Contact details of the press unit: press@t-press.cz.