Hello Kitty mobile handset exclusively from T-Mobile

• Samsung S5230 Star Hello Kitty for prices starting at CZK 1
• In October only from T-Mobile
• Facebook contest for ten handsets

Prague, 1 October 2010 - T-Mobile has extended its mobile handset offer with a new model featuring a popular kitty designed not only for women and girls of all ages. Throughout October the Samsung S 5230 Star Hello Kitty handset will be offered exclusively by the biggest Czech operator. Sales of the handset began today with prices starting at CZK 1.

The stylish handset designed in a combination of light colours will please any teenage girl as well as many  mothers and can also be a welcome Christmas present. T-Mobile is offering the model with a world-famous smiling Hello Kitty character on its display, back cover and central button for prices starting at CZK 1 if the customer concludes a Subscriber Contract for a fixed term. The basic price is CZK 2,899.

Minimum monthly payment	Handset price for new customers	Handset price for current customers
CZK 2,300 and more	CZK 1	CZK 1
CZK 1,200 and more	CZK 1	CZK 1
CZK 800 and more	CZK 999	CZK 499
CZK 500 and more	CZK 1,499	CZK 1,499
CZK 250 and more	CZK 2,499	CZK 2,499
Basic price	CZK 2,899	-

Note: prices include VAT.

The Samsung S5230 Star Hello Kitty offers completely identical functions as its less stylish brother and features a wide touchscreen display with vibration feedback. Favourite applications are easily accessible via the menu icons on the display. MMS enthusiast will welcome the 3.2 Mpx camera with digital zoom. A fully fledged browser enables easy internet browsing.

In addition, the biggest fans of the little kitty can join the T-Mobile contest for ten handsets which will run on T-Mobile's Facebook page from 4 October. The contest's slogan: "Buď Hello Kitty i ty" ("Go Hello Kitty") indicates that the contest will be based on sending photos related to the Hello Kitty character. Contestants will judge the pictures of other contestants by using the "I like" button. The first three winners will get an exclusive opportunity to become the Fashionstory face in the BravoGirl magazine. A similar contest will run also on www.t-music.cz.

For more information, please go to www.t-mobile.cz/hellokitty
Photos of the mobile handset are available here.

T-Mobile Czech Republic, a member of the international telecommunications group Deutsche Telekom, has almost 6.2 million customers, the number-one operator in the Czech market. T-Mobile is an integrated operator: in addition to telecommunications services, it offers comprehensive ICT solutions not only for companies, but also for other organizations and individuals. It provides outstanding services in the high-speed network, which was proved repeatedly by benchmark testing performed by umlaut (former P3) with Best-in-Test seal.

T-Mobile Czech Republic places emphasis on taking a responsible approach to the environment and society. It adheres to fair business practices, helps beneficial applications and services to see the light of day, supports non-profit organizations, small businesses and individuals, and lends a helping hand whenever crisis situations arise. The company’s employees serve as volunteers in many places across the entire Czech Republic.

More information about the company is available at www.t-mobile.cz, www.t-press.cz (the portal for journalists) and www.t-mobile.cz/pomahame (information on the company’s CSR activities).

Contact details of the press unit: press@t-press.cz.