Emporia offered by T-Mobile

• Easy-to-use mobile phone for senior citizens
• Fixed-term contract from CZK 1

Prague, 28 July 2010 - T-Mobile has extended its offer of user-friendly mobile telephones designed especially for seniors. In cooperation with Emporia Telecom, the operator will offer the Emporia TALK Premium model from August 1. Simplicity and ease of use are the main features of this handset available for prices starting at CZK 1.

"It's been a long time since using mobile phones was just the domain of young people keen on new technologies," says Petr Dvořák, T-Mobile's Marketing Director, adding: "We are truly happy that our offer includes the Emporia TALK Premium handset, which meets the requirements of elderly users. This will enable them to easily stay in touch with their loved ones."

"Our cooperation with the Czech branch of T-Mobile is a logical outcome of the successful partnership of both companies in a number of European countries. The Emporia handsets offering user-friendliness instead of a great number of various functions will now be available to a larger number of users," says Filip Ulík, Emporia Telecom Country Manager for the Czech Republic and Slovakia.

Emporia TALK Premium is designed only for calling and sending SMS. The telephone's big keys, large and easy-to read text on a wide display and comprehensible functions meet the needs of elderly citizens. Its enhanced sound technology and louder ring-tones - compared to common handsets - are also convenient for people using hearing aids.

Delivered with a protective case, the handset has other useful features, such as an alarm clock and a handy flashlight. The usual price within the T-Mobile sales network will be CZK 2,099 including VAT, though the telephone can be purchased as a subsidised handset for only CZK 1.

T-Mobile Czech Republic, a member of the international telecommunications group Deutsche Telekom, has almost 6.2 million customers, the number-one operator in the Czech market. T-Mobile is an integrated operator: in addition to telecommunications services, it offers comprehensive ICT solutions not only for companies, but also for other organizations and individuals. It provides outstanding services in the high-speed network, which was proved repeatedly by benchmark testing performed by umlaut (former P3) with Best-in-Test seal.

T-Mobile Czech Republic places emphasis on taking a responsible approach to the environment and society. It adheres to fair business practices, helps beneficial applications and services to see the light of day, supports non-profit organizations, small businesses and individuals, and lends a helping hand whenever crisis situations arise. The company’s employees serve as volunteers in many places across the entire Czech Republic.

More information about the company is available at www.t-mobile.cz, www.t-press.cz (the portal for journalists) and www.t-mobile.cz/pomahame (information on the company’s CSR activities).

Contact details of the press unit: press@t-press.cz.