In the area of social media administration, T-Mobile has begun cooperating with the creative digital agency TL5, which will continue the activities that had been carried out for the operator for several past years by the content agency Bubble. The operator selected TL5 in a tender in which five agencies were invited to participate; Bubble did not take part in the tender.
“In the tender, TL5 came up with a concept which was the best for our current needs and for the future growth of our online channels. We are confident that they will help us push online communication towards an open and friendly brand. We would also like to extend our big thanks to Bubble, with which we have grown significantly in terms of content,” says Ivo Mareček, who is responsible for social media at T-Mobile.
Cooperation with Bubble was terminated by mutual agreement. The agency will finish the projects on which it is currently working, particularly the launch of the operator’s new Instagram profile and the #HezciInternet content concept.
In addition to TL5, the operator’s online communication will also be aided by Proboston Creative, which is in charge of digital campaigns and web projects.
T-Mobile Czech Republic, a member of the international telecommunications group Deutsche Telekom, has almost 6.2 million customers, the number-one operator in the Czech market. T-Mobile is an integrated operator: in addition to telecommunications services, it offers comprehensive ICT solutions not only for companies, but also for other organizations and individuals. It provides outstanding services in the high-speed network, which was proved repeatedly by benchmark testing performed by umlaut (former P3) with Best-in-Test seal.
T-Mobile Czech Republic places emphasis on taking a responsible approach to the environment and society. It adheres to fair business practices, helps beneficial applications and services to see the light of day, supports non-profit organizations, small businesses and individuals, and lends a helping hand whenever crisis situations arise. The company’s employees serve as volunteers in many places across the entire Czech Republic.
More information about the company is available at www.t-mobile.cz, www.t-press.cz (the portal for journalists) and www.t-mobile.cz/pomahame (information on the company’s CSR activities).
Contact details of the press unit: press@t-press.cz.