Petar Babić comes to T-Mobile Czech Republic from Slovak Telekom, where he worked as a lead of the Household Tribe for 3 years. He played a crucial role in driving agile transformation, accelerating revenue growth and customer experience. His strategic mindset and hands-on leadership significantly contributed to delivering the largest portfolio transformation, bringing radical simplification alongside significant value growth in Slovakia. Babić has more than 20 years of international experience across various EMEA markets, he worked, among others, in Serbian Telenor, British Vodafone or Kuwaiti Oored.
“Petar’s promotion reflects not only his outstanding professional track record, but also his significant impact on our business success. He brings with him deep expertise in modern marketing, digital business, customer value management (CVM) and design thinking. Thanks to this, he is able to create innovative and lasting relationships with customers. I am convinced that with Petar we will continue to build on the strong achievements and drive the segment to future growth.,” said Melinda Szabó, CEO of T-Mobile Czech Republic and Slovak Telekom and member of the Board of Directors, adding: “At the same time, I would like to thank Maxim for his commitment over the past 4 years. He is now taking on responsibility for a much larger country and I wish him the best of luck.”
Maximiliano Bellassai works at T-Mobile Czech for 4 years. He focused primarily on the customer experience area, successfully repositioned the T-Mobile brand with the #MeziSvými concept, launched the Magenta Moments customer program, achieved sustainable growth in the mobile segment and showed huge growth in the fix business. Bellasai is moving now to T-Mobile Poland, also starting on September 1st.